Folds for Good
Brand Identity
Brand identity for a social enterprise creating handmade origami roses that support mental health advocacy.
Brand identity for a social enterprise creating handmade origami roses that support mental health advocacy.
Created a distinctive brand identity for Folds for Good that balances a serious social mission with an approachable, nurturing aesthetic. I developed a visual system that communicates the company's commitment to sustainability, mental health advocacy, and community impact. The identity emphasizes accessibility and transparency, reflecting their values through classic design choices, a warm color palette, and a flexible logo system.
